{"id":18881,"date":"2025-09-19T09:30:06","date_gmt":"2025-09-19T13:30:06","guid":{"rendered":"https:\/\/innovativemedicines.ca\/newsroom\/all-news\/"},"modified":"2025-09-25T10:51:06","modified_gmt":"2025-09-25T14:51:06","slug":"medicaments-novateurs-canada-lance-linitiative-les-medicaments-comptent-canada","status":"publish","type":"news","link":"https:\/\/innovativemedicines.ca\/fr\/actualites\/toutes-les-nouvelles\/medicaments-novateurs-canada-lance-linitiative-les-medicaments-comptent-canada\/","title":{"rendered":"M\u00e9dicaments novateurs Canada lance l\u2019initiative \u00ab\u00a0Les m\u00e9dicaments comptent Canada\u00a0\u00bb"},"content":{"rendered":"\n<p><strong>Une plateforme nationale de plaidoyer pour favoriser l\u2019acc\u00e8s des patients et l\u2019innovation en sant\u00e9<\/strong><\/p>\n\n\n\n<p><strong>Ottawa, le 16\u00a0septembre\u00a02025.\u00a0\u2013 <\/strong>M\u00e9dicaments novateurs Canada (MNC) est fi\u00e8re d\u2019annoncer le lancement officiel de <strong><a href=\"https:\/\/medicinematterscanada.ca\/fr\/\" target=\"_blank\" rel=\"noreferrer noopener\">Les m\u00e9dicaments comptent Canada<\/a><\/strong>, une nouvelle plateforme de plaidoyer public visant \u00e0 am\u00e9liorer l\u2019acc\u00e8s des patients aux m\u00e9dicaments novateurs et \u00e0 renforcer le secteur canadien des sciences de la vie.<\/p>\n\n\n\n<p>\u00ab&nbsp;Cette campagne marque une \u00e9tape importante dans notre mission, qui consiste \u00e0 garantir un acc\u00e8s plus rapide aux nouveaux m\u00e9dicaments, \u00e0 prot\u00e9ger le bien-\u00eatre des patients et \u00e0 stimuler la croissance \u00e9conomique gr\u00e2ce \u00e0 un secteur des sciences de la vie florissant. Elle a \u00e9t\u00e9 con\u00e7ue pour informer, inspirer et outiller les gens d\u2019un bout \u00e0 l\u2019autre du pays pour qu\u2019ils soient ma\u00eetres de leur sant\u00e9&nbsp;\u00bb, a d\u00e9clar\u00e9 Bettina Hamelin, pr\u00e9sidente-directrice g\u00e9n\u00e9rale de MNC.<\/p>\n\n\n\n<p><strong>Une plateforme de premier plan<\/strong><\/p>\n\n\n\n<p><strong>Les m\u00e9dicaments comptent Canada<\/strong> servira de plaque tournante pour soutenir et amplifier les priorit\u00e9s de plaidoyer de MNC. Voici les priorit\u00e9s actuelles&nbsp;:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Am\u00e9liorer l\u2019acc\u00e8s aux nouveaux m\u00e9dicaments;<\/strong><\/li>\n\n\n\n<li><strong>Pr\u00e9server et \u00e9largir la couverture et les options de traitement;<\/strong><\/li>\n\n\n\n<li><strong>Prot\u00e9ger les m\u00e9dicaments des tarifs douaniers;<\/strong><\/li>\n\n\n\n<li><strong>D\u00e9velopper l\u2019\u00e9conomie du Canada gr\u00e2ce \u00e0 un secteur des sciences de la vie florissant.<\/strong><\/li>\n<\/ul>\n\n\n\n<p>L\u2019initiative comprend un site Web bilingue et une campagne de publicit\u00e9 \u00e0 l\u2019\u00e9chelle nationale visant \u00e0 sensibiliser et \u00e0 mobiliser la population.<\/p>\n\n\n\n<p><strong>Un appel \u00e0 l\u2019action pour tous les Canadiens<\/strong><\/p>\n\n\n\n<p>Gr\u00e2ce \u00e0 des r\u00e9cits, \u00e0 une mobilisation de la population et \u00e0 des outils interactifs de plaidoyer, la plateforme permettra aux gens d\u2019exprimer leurs pr\u00e9occupations et de contribuer \u00e0 l\u2019am\u00e9lioration des politiques de sant\u00e9. Les gens qui visiteront le site pourront explorer les retomb\u00e9es r\u00e9elles de l\u2019initiative, regarder des vid\u00e9os explicatives et promouvoir la campagne en diffusant son message sur leurs propres comptes de m\u00e9dias sociaux.<\/p>\n\n\n\n<p>\u00ab&nbsp;Cette plateforme permet aux Canadiens de faire entendre leur voix pour fa\u00e7onner un avenir plus sain, plus novateur et plus prosp\u00e8re&nbsp;\u00bb, a ajout\u00e9 M<sup>me<\/sup>&nbsp;Hamelin.<\/p>\n\n\n\n<p><strong>\u00c0 propos de M\u00e9dicaments novateurs Canada<\/strong><\/p>\n\n\n\n<p>M\u00e9dicaments novateurs Canada (MNC) est l\u2019association nationale qui repr\u00e9sente l\u2019industrie pharmaceutique novatrice canadienne. L\u2019association d\u00e9fend des politiques qui favorisent la d\u00e9couverte, le d\u00e9veloppement et l\u2019offre de m\u00e9dicaments et de vaccins novateurs afin d\u2019am\u00e9liorer la vie de l\u2019ensemble de la population. De plus, elle soutient l\u2019engagement de ses membres d\u2019\u00eatre des partenaires pr\u00e9cieux du syst\u00e8me de sant\u00e9 canadien. L\u2019association repr\u00e9sente 47&nbsp;compagnies membres, qui investissent pr\u00e8s de 3,2&nbsp;milliards de dollars par an en recherche et d\u00e9veloppement. De cette fa\u00e7on, elle alimente l\u2019\u00e9conomie fond\u00e9e sur la connaissance du pays tout en contribuant \u00e0 hauteur de 18,4&nbsp;milliards de dollars \u00e0 l\u2019\u00e9conomie nationale annuellement. Tous ses membres suivent le Code d\u2019\u00e9thique de MNC, ils travaillent donc de mani\u00e8re hautement \u00e9thique avec les gouvernements, les payeurs priv\u00e9s, les professionnels de la sant\u00e9 et les parties prenantes.<strong><\/strong><\/p>\n\n\n\n<p>Pour de plus amples renseignements&nbsp;: <a href=\"mailto:media@imc-mnc.ca\">media@imc-mnc.ca<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Une plateforme nationale de plaidoyer pour favoriser l\u2019acc\u00e8s des patients et l\u2019innovation en sant\u00e9 Ottawa, le 16\u00a0septembre\u00a02025.\u00a0\u2013 M\u00e9dicaments novateurs Canada [&hellip;]<\/p>\n","protected":false},"featured_media":18893,"template":"","topic":[238],"team-member-id":[],"news-category":[176],"news-tag":[],"class_list":["post-18881","news","type-news","status-publish","has-post-thumbnail","hentry","topic-acces-aux-medicaments","news-category-communique"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>M\u00e9dicaments novateurs Canada lance l\u2019initiative \u00ab\u00a0Les m\u00e9dicaments comptent Canada\u00a0\u00bb - 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